Activity 3.3 - The ingredients of newsworthy stories

1. Introduction

Research shows that the most read stories often share certain features or ingredients. Incorporating these news values when communicating your research will help make it more engaging for your audience. You can also contextualise your research using these news values. Below is a list of some of the main news values.

  1. Binary opposition
  2. Tailored to the reader
  3. Bad news
  4. Timeliness
  5. Popular references
  6. Surprise
  7. Clarity

In the next pages, you can find more detailed information about these news values with potential examples.

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